In yet another move towards building a eco-centric and complete solution brand, JavaWorks is happy to announce our most recent partnership with Joffrey’s Coffee and Tea Company! Now, Joffrey’s plethora of high-quality brewed teas will be available alongside our existing portfolio of premium brews and roasts.
So, why tea? Because while JavaWorks recognizes the importance of premium, sustainably sourced beverages, we also have our eye on emerging trends. In the past year, the United States is the only western country to increase its tea imports and consumption. Pair that with a projected industry growth rate of 3-5% (with a consumer focus on new varieties and health benefits), and you’ve got a recipe for necessity. Tea invokes a natural gravitation towards ideas of health and wellness, a focus that is ever-growing in our culture today.
But as purveyors with a purpose, Joffrey’s was a natural partner, aligning perfectly with the JavaWorks’ principles of sustainability and satisfaction. Their commitment to single-sourced product, empowering small, independent farms, and tireless support of Café Femenino (a project aimed at supporting female farmers and their communities) caught our attention from the very start. And so did their company motto: “An Ethos of Earthiness”.
If you live in the Tampa Bay area, chances are you’ve heard this name before. Joffrey’s is a company with origins in Central Florida that has operated a wholesale business there for over 30 years. But, if you aren’t from the area and still feel that tingle of familiarity, you aren’t wrong. In fact, you may have seen or even consumed Joffrey’s coffees and teas at the happiest place on Earth. Starting out as a small kiosk at Walt Disney World Resort, Joffrey’s premium drinks have expanded to all stateside Disney hotels and theme parks—a true testament to their quality and universal appeal.
So, whether your workforce likes to kick the day off with some invigorating green tea, or round it out with rooibos, we have the answer to every palate with every purchase.
